Guides
How long can a video be on Instagram, TikTok, YouTube and Facebook? Every limit for 2026
Video length limits for every platform, in the app and through the API: 20-minute Instagram reels, 60-minute TikTok uploads, 3-minute YouTube Shorts and more.
Guides
Best time to post on TikTok in 2026: what three big studies say
Buffer says Saturday, Sprout Social says avoid weekends. What three big studies found about the best time to post on TikTok, day by day, and how to find yours.
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